The Education Marketing Scorecard
Understand what’s driving – or limiting – your growth.
Our practical, FREE diagnostic tool is designed to help you understand your marketing performance
Who This is For?
The Education Marketing Scorecard is designed to help education & training providers achieve their goals.
That includes private training providers, RTOs, and vocational education leaders.
It’s particularly useful if:
- You’re generating enquiries, but aren’t converting those into enrolments
- You’re investing in marketing, but are unsure as to what’s actually working
- Your growth feels random, rather than steady
- You’re considering changing your marketing, but don’t know what to focus on
- You simply want an objective view of your current marketing efforts
This free tool can help you analyse and improve your marketing performance, across all the areas that matter most, in just 5 minutes.
What does the Scorecard Assess?
Our scorecard will give you clarity over your current marketing efforts, and what you could do differently in the future.
It does so by covering the seven key pillars of education marketing:
Lead Quality and Conversion
Are you attracting the right prospects, and are you converting them into enrolments?
Attribution and Data Clarity
Can you see where enquiries and enrolments are coming from, and which activities are generating your results?
Internal Alignment
Are your marketing roles clearly and correctly assigned?
Creative and Messaging
Are all your marketing efforts aligned, and in keeping with your brand?
Brand Differentiation
Are you standing out from the competition, or getting lost amongst them?
Compliance and Credibility
Is your marketing building trust, and meeting education-specific guidelines?
Student Experience and Retention
Are there clear steps you could take to provide a better service for your current students, and keep them coming back?
The Education Marketing Scorecard clearly answers all these questions, and more, in just a few minutes.
What You’ll Receive
After completing the scorecard, you will receive your results immediately. Specifically, you’ll get:
- Your overall Education Marketing Score
- A clear explanation of what the score means in practice
- Concrete insights into what’s currently holding you back
- Informed, practical advice on what to focus on next
All for zero cost, and there’s absolutely no obligation to take any further action. You’ll simply receive your scorecard, along with our feedback, directly into your inbox.
We’d certainly love to advise you further after getting your results, but if we’ve simply helped you gain clarity over your current situation, we’re happy we helped!
Who We Are
Immerse Marketing is a full-service digital agency, specialising in helping education providers to achieve their goals since 2017.
Between our team members, we’ve got decades of industry experience. And, over those many years, we’ve worked with education and training providers of all shapes and sizes.
We’ve built websites, social media accounts, email marketing strategies, graphics, Google Ads, and everything in between. All this has been aligned with ASQA regulations, and the day-to-day reality of how enrolments actually work.
We have also invested huge amounts of time and effort into building genuine and caring relationships with our education marketing clients.
In short, we don’t just talk a good game. We’ve got the industry knowledge and experience, the marketing expertise, and the professionalism, to back it up.